Oct 8, 2019
James Lawrence has redefined
impossible and pushed the limits of what we think is capable, both
physically and mentally. By doing 50 Ironmans in 50 days in 50
states, he has more than earned the title, “The Iron Cowboy”. He
joins the show to talk about his bag of “why’s” when deciding to do
the 50-50-50, the importance of stepping out of your comfort zone,
and how to think your way into being a force to reckon with. James
also shares some of his favorite yet toughest moments from the
challenge, and what’s next for him as he opens up and shares his
story with others.
What You’ll Hear In This Episode:
James is nicknamed the Iron Cowboy and accomplished the 50-50-50, a
feat that was deemed physically impossible.
importance of mindset and stepping out of your comfort zone. James
doesn’t love living in discomfort, but he knows that is where
James took the economic crash of 2008 and saw that he wasn’t a
match for mediocrity and the status quo.
- A few
of James’s career highlights, such as sharing his story with the
Minnesota Vikings and having them deeply connect to his
importance of letting children know they are loved and are valued,
but also giving them set expectations and following through with
- Almost all sports (except hockey!) were a big
part of James’s upbringing, and he found that individual sports
helped him discover who he really was, and the grit that he was
exactly the 50-50-50 is, and why it is referred to as the greatest
endurance feat that no one knows about.
James remembers from those 50 days and the greatest physical and
mental obstacles he had to overcome.
is next for James? Sharing his story to influence people to get out
of their heads and into the game of life.
okay with your journey and who you are, and the opinions of others
fantastic influence that his children and wife had on helping him
through the 50-50-50, and why one person’s 5k is just as important
as any marathon.
have to put a lot of thought and purpose into why you are doing
- “Amazing things at certain times of your life
take great sacrifice.”
finish line is not the finish line until you cross the finish
Dennis Rodman 30 for 30
Sports Illustrated: Meet the
The Most Enduring Man in the World
Journey Into the Inner Circle:
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